What we've been
asked to do?
#concepא #styling #branding #visual-identity #strategy #vision #marketing
Mistral were here long before every chef knew what is foie gras or flombee… for over then 30 years they equiped thousands of restaurants, hotels and caterers with countless tools and dishes. But now, when so many years went by, Mistral got dusty & rusty. Top notch places stoped working with them. They needed a change. Different strategy, Different location, New style & New approach. We created a modern & colorful visual identity and built a strategy that puts Mistral way in front of their competitors, acting as a "cash & carry" hall, showing huge variety & size, with lots of style and zero pretentiousness – Mistral changed the game, and won.